Boosting Your Brand Visibility Online

Video Marketing & Strategy


Video Content is quickly becoming the new essential tool for businesses. Video gives you the power to reach and engage audiences through dynamic and compelling visual content, in the quickest possible way. 

Defining Video Marketing

Video marketing, and especially the strategy behind it, can directly boost your overall reach and audience.  Statistics show that video is an indispensable tool, with a significant majority of other businesses incorporating it into their strategies. By utilizing video, you’re more likely to captivate your audience and leave a lasting impression, distinguishing your brand in a crowded marketplace.



Videos have a high potential for engagement, encouraging viewers to spend more time with your content.


Video content can humanize your brand and build trust by providing transparent insights into your business.

What Types Of Video Content We Offer

(and what we’ve seen perform the best)

Explainer Videos


Breaking down your product, business or service into a simple and easy to digest segment target at the general masses. We want to make sure your product messaging is clear and easily understood.

Educational & Thought Leadership


Step by step instructions or informative content that conveys your expertise and experience on the topic. We want to build authority in your niche and be seen as an relevant expert in your field or by solving a common problem.

Brand Promo & Product Videos


Convey your brand’s vision, missing or highlight your flagship products behind detailed and compelling storytelling. Video content is proven to be the single most fastest and effective way for customers to ingest and understand information.

Frequently Asked Questions

What are the key components of an effective video marketing strategy?

Your video marketing strategy should be built upon clear objectives, a defined target audience, and a content calendar. Using relevant keywords and tags for optimization, sharing on popular platforms, and promoting via social channels are fundamental steps.

What are some creative video marketing ideas to engage viewers?

Creative ideas include behind-the-scenes tours, live Q&A sessions, and how-to guides related to your products or services. Utilize storytelling and interactivity to keep viewers interested and emotionally connected.

How do you measure success in video marketing campaigns?

Success in video marketing is typically measured by analyzing engagement rates, click-through rates, conversion rates, and the amount of quality leads generated. Video analytics can provide insights into viewer behavior and content performance.


Ready to Get Started with Video?

Pivot Creative Media takes a personal investment in every single marketing strategy and client we take on. We only strive to provide you with the absolute best content that we beleive will perform for your business.