Link Building Services.
Backlinks & PR Outreach Strategies
Supercharging your results with Authority.
Consistently building a natural and strong back link profile is incredibly important in boosting your website’s visibility and authority online.
Backlinks are not just conduits for referral traffic, they serve most importantly as digital endorsements that significantly increase your website’s credibility in the eyes of search engines.
What Is Link Building Really?
Link building is a strategic process we use to acquire backlinks from other websites to your own. This is a crucial peice in improving your visibility, authority and rankings.
What Makes Backlinks So Important
A backlink is essentially a vote of confidence from one site to another. The more quality backlinks a website may have, the more recognized the website is being a source for valuable information. This directly effects search engine rankings.
A strong backlink profile could be all that stands between the website and a top position in the SERPs (Search Engine Result Pages).
The Different Types Of Backlinks
Web 2.0 Links
Such as leaving comments on other blogs or forums. We avoid excessive use of this method as it can lead to spammy practices, and typically Web 2.0 are not as powerful.
Manually Built Links
Achieved through deliberate link-building activities like asking influencers to share our content or HARO (Help A Reporter Out).
Natural Links
These are given without any action on our part, aside from creating great content.
NoFollow VS dofollow Links
A NoFollow Link can still be beneficial in some cases, but typically do not pass on the ‘link juice’. DoFollow Links is the ultimate preferred way to pass on authority.
Monitoring and Measuring Link Building Success.
WHAT WE OFFER
Link building, and SEO in general, requires careful monitoring to measure success and certain milestones. Analyzing link profiles is a must and an important metric as part of your overall effective SEO Strategy.
Key components of a strong link profile include:
- A variety of link types (e.g., editorial, guest posts)
- Links from high Domain Rating (DR) websites
- Anchor text diversity and relevance
- Links from sites that are relevant to our industry or niche
Here are practical steps we take to measure performance:
- Track New Backlinks: Monitor the number of new backlinks and the growth of referring domains over time.
- Observe Search Rankings: Follow the progress of search engine rankings for targeted keywords, understanding that improvements here could indicate the effectiveness of link building.
- Analyze Traffic Sources: Use tools like Google Analytics with UTM parameters to assess the volume and behavior of traffic from backlinks.
- Review Domain Authority: Keep an eye on website domain authority score.
OUR ADVANTAGES
Why Partner with Pivot for Your SEO Needs?
We're different than the bigger guys
Unlike larger agencies, we run lean — which means you’re never just a ticket number. Our smaller, focused team gives your project the attention it deserves. We’re fast to respond, easy to reach, and deeply invested in your success. When you work with Pivot, you’re getting direct access to the people actually doing the work — not layers of account managers or offshore teams.
Comprehensive Approach
We approach website design and development holistically, ensuring every aspect of your site is meticulously crafted and aligned with your business goals.
Experienced Team
As a web design agency, we bring a wealth of experience and creativity to every project.
Dedicated Support
We believe in building long-term relationships, whether your are migrating a website, or building a new website with us, we offer support and guidance every step of the way.
Holistic SEO Strategies
Staying Ahead of SEO Trends
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The world of SEO is dynamic, with search engines constantly updating their algorithms.
Google often rolls out core updates every few months, sometimes even more frequently. We stay aware of the latest trends and changes, ensuring your SEO strategy remains effective and your business stays ahead of the curve. We also only implement strategies that have stood the test of time, Pivot Creative Media does not focus on any strategies that are for short term gain. Most strategies are constructed with a long term investment of SEO in mind.
At Pivot Creative Media, our commitment extends beyond just improving your search engine performance. We focus on building a successful SEO strategy that aligns with your business’s overall objectives. Our team of SEO professionals and specialists works tirelessly to ensure that your business not only achieves, but also maintains high search rankings, leading to sustained growth and success.
“Tyler and his team have been an asset to my many businesses for years. They have helped strategize and bring to market a number of different businesses I’ve been involved in and I’m happy to say much of the success from our online platforms have come from their team. I highly recommend Pivot Creative Media to anyone looking to step up their digital marketing, website or SEO, and I’m happy to provide a detailed reference towards the workmanship and dedication They have shown me to any inquiring businesses. 10/10 I am a customer for life!”
Kevin Cosette
Dad’s Lawnscape
Frequently Asked Questions
What are the most effective strategies for link building?
We find that a combination of content creation, guest posting, broken link building, and fostering relationships with influencers are among the most effective strategies. Focusing on creating high quality content naturally attracts backlinks and builds authority.
What is the typical cost range for professional link building services?
Link building services can vary widely in cost, depending on your rankings goals, strategy and niche. Typical costs range from $100 for one-off projects to over $20,000 per month for comprehensive campaigns.
What qualifications should a link building specialist have?
Any link building specialist should have a deep understanding of SEO, content marketing, and outreach strategies. The ability to adapt to the ever changing SEO landscape are also vital qualifications.
Are there any risks associated with outsourcing link building services?
Yes. Link building services carries the risk of engaging with partners who may use black-hat techniques, risking penalties from search engines. It’s important to partner with a provider that follows white-hat techniques and has a deep understanding of SEO strategies.