Tyler Desjardins.
Hi!, I’m Tyler!
Tyler Desjardins, Founder & Owner Pivot Creative Media
I work with businesses that want more than just a website. The goal is simple: build something that actually brings in leads, clients, and consistent growth.
Most of what I do sits between web design, SEO, and Google Ads, but at the core of it, I’m focused on one thing — making your online presence work the way it’s supposed to.
About Me
I’ve been working in digital for over 15 years. I started in IT and graphic design, moved into web development, and eventually into search marketing.
That progression shaped how I approach everything today. I don’t see a website as a standalone piece. It’s part of a larger system. Traffic, design, messaging, and conversion all need to connect — otherwise it falls apart.
I started Pivot Creative Media in 2012 and have worked with businesses across legal, healthcare, home services, and professional industries. Over time, one thing has stayed consistent — most businesses don’t need more “marketing,” they need better structure and clearer strategy.
How I Work
A lot of the time, when something isn’t working, it’s not because of one obvious issue.
It’s usually a mix of things. Traffic going to the wrong pages. A site that looks good but doesn’t guide people anywhere. Ads running without a proper funnel behind them.
That’s where I come in.
I focus on how people actually move through a website and make decisions. What they see first, what builds trust, what pushes them to take action. Every part of the structure matters.
There’s no guesswork in it. Everything is built with intent.
What I Do
Most of my work revolves around designing and building websites that are meant to convert, not just sit there. From there, it’s about bringing the right traffic in through SEO or Google Ads, and making sure it all ties together properly.
A lot of clients come to me after trying a few different approaches that didn’t quite work. Usually the fix isn’t doing more — it’s simplifying things and getting the foundation right.
Who I Work With
I typically work with small to mid-sized businesses that rely on leads to grow. People who want things done properly and understand that results come from a clear plan, not shortcuts.
If the goal is to build something solid and long-term, that’s where I do my best work.
Industry & Media
I’m always open to conversations around local SEO, website strategy, Google Ads, and lead generation for service-based businesses. Anything related to how businesses actually grow online.